Website Copywriting

Posted on Posted in PAC Core Services

Your website is your shop window and its words are your sales team – you need to convert browsers to buyers. Therefore, your website copy needs to be simple, effortless and sophisticated. It must not only be jargon-free, but also answer your customers’ buying objections and, once they’re convinced, make them take the appropriate ‘call to action’. I will use the right words, tone and turn of phrase that mirror your brand perfectly to ensure your website copy grabs your readers’ attention, as well as boosting your online visibility.